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Analytics and smart signage for physical spaces

Who walks by, who walks in, who stays. And what to do next.

SPATIAL Intelligence turns the data of smart cameras into clear indicators, concrete advice and targeted content: it measures traffic, audience, zones, queues and sales, and adapts the screens in your space to the people who are actually there. For a store, a network, a museum.

The SPATIAL dashboard with the day's entries, occupancy, passers-by, attraction rate and visitor profile
  • Dahua ECO Partner Dahua ECO PartnerTechnology partner in Dahua's programme for WizMind smart cameras and digital signage.
  • Privacy by designNo video leaves your premises: only counts and aggregated data travel. No faces stored.
  • In your infrastructureSPATIAL runs on your own systems: audience and sales data stay yours.
  • Analytics and signageThe same data measure the space and choose what the screens show. In the browser, on every device.

The starting point

Online knows everything about its visitors. Physical spaces often know only the receipt or the ticket.

How many people pass your window? How many walk in, and how many leave without buying? Which room empties at four in the afternoon? Without numbers, shifts, layouts and promotions are decided by gut feeling. SPATIAL puts numbers where there were impressions.

  1. Walk by10,000
  2. Walk in (attraction 21%)2,100
  3. Buy (conversion 20.5%)430

Example from demo data. Every step is a point where you lose people, and a point where you can act.

How it works

Four steps, no video.

1

Cameras analyse on board

Smart cameras count people in and out, estimate gender and age group, watch zones and queues. The analysis happens on the camera.

2

Only events travel

SPATIAL receives counts and aggregated data, anonymous and encrypted. No frame ever leaves your premises.

3

They meet your own data

Receipts, tickets or attendance come from your central systems, without touching the tills. SPATIAL lines them up with the flows, hour by hour.

4

They become numbers, advice, content

Dashboards and reports for every role, an Assistant that explains and suggests, screens that show the content that fits the audience present.

On your premises

  • Dahua WizMind camerasOn-board analytics: counts, gender and age group, zones and queues. No video leaves the premises.
  • NVR recordersOptional: camera channels can also be added from the NVR.
  • Tills, ERP, ticketingReceipts, tickets and attendance from your central systems.
In your infrastructure

It joins flows and sales, computes the measures of every site and turns them into reports, advice and screen schedules.

  • Conversion
  • Attraction
  • Audience
  • Rooms and zones
  • Queues
  • Signage

For decision makers

  • Web dashboardHeadquarters, area and site managers, on desktop, tablet and smartphone.
  • AssistantEvery week: what happened, why and what to do.
  • Dahua MPS screensThe right programme for the audience present.

SPATIAL runs in your infrastructure, on a server or virtual machine in the corporate network, and talks to the cameras or to the video platform. Users just open a browser.

Modules

One question, one measured answer.

Traffic and occupancy. Entries, exits and people inside by hour and day, occupancy against capacity, peak hours in a heat map.

SPATIAL Traffic report with entries, exits and people inside by hour

Pass-by and attraction. Passers-by and entries hour by hour: the attraction rate measures your window, or the pull of your entrance.

SPATIAL dashboard with the day's passers-by, entries and attraction rate

Demographics. Women and men, age groups, by hour and weekday. Always aggregated, never individual profiles.

SPATIAL demographics with gender and age groups by hour

Zones. People detected in each zone or department, hour by hour: where they stop and where they walk past.

SPATIAL Zones report with people detected per zone

Queues. People queuing at tills, ticketing and facilities, by hour and day: shifts move where they are needed.

SPATIAL Queues report with people queuing by hour

Store and sales analytics. Conversion, average ticket, items per receipt and Shopper Yield; categories, products, gross margin and returns.

SPATIAL Store analytics report with conversion, average ticket and Shopper Yield

Customer value. Value per visitor and per customer, visitors who left without buying, the euro value of one point of conversion or attraction.

SPATIAL Customer value report with value per visitor and the simulator

Site map. The whole network on a map, with each site's measures and ranking.

SPATIAL site map with each store's measures

Smart digital signage. Screen schedules by gender and age group, with the coverage of every profile and the audience that was in front.

Screen scheduling in SPATIAL with programmes by gender and age group

Every measure is compared with the previous period and with the same period a year earlier. Filters by site and period, CSV export, light and dark theme, quick search. And in every report an "In brief" box that tells you in three sentences what matters.

Smart digital signage

Not just analytics: screens that speak to whoever is there.

SPATIAL does not stop at measuring. Connected to your digital signage system, it changes the schedule of your in-store screens based on the audience physically present. You prepare a schedule for each demographic profile and, when that audience is in front of the screen, the content made for them goes on air: themed advertising, promotions, cultural content.

  • Themed advertising for specific targets
  • Targeted slots to offer partner brands
  • Coverage by gender and age always in view
  • No face stored: the estimate stays on the camera
  1. 1

    Prepare the content

    Campaigns, promotions and videos are uploaded to the digital signage system as usual.

  2. 2

    Match it to profiles

    For each screen choose the programme by gender, age group and duration. Rules can be copied to other screens.

  3. 3

    The screen adapts

    The camera next to the screen estimates who is in front: SPATIAL puts the right programme on air.

  4. 4

    Measure and improve

    See who passed in front of each screen and which groups were left without dedicated content.

Screen scheduling in SPATIAL: for each screen the programmes matched to gender and age group, with the coverage of each group

Today SPATIAL drives screens managed by Dahua MPS. For other digital signage systems we assess the integration with you.

Assistant

SPATIAL does the maths. The AI explains. You decide.

Every week Assistant reads the period's numbers and tells you about them in plain language: what happened, why, what to expect, what to do. Every sentence points to the data behind it, with its confidence level. No automatic decisions: Assistant proposes, you choose.

  • Weekly analysis, also by email
  • On-demand analysis by site and period
  • Thumbs up or down on every insight: Assistant learns what is useful to you
The Assistant page with the week's insights, each with priority, explanation and reference data
High priority Traffic · Bologna Indipendenza

Fewer people walk in on Saturdays, as many walk by

Over the last thirty days Saturday entries fell 9% against the previous month while passers-by stayed flat: the window is attracting less.

What to do: Refresh the weekend display and check the attraction rate over the next two weeks.

High confidence · 28 days of complete data · Sample text

Dahua ECO Partner

Technology and partners

Built on Dahua smart cameras. Open to others.

LMP Smart is an ECO Partner of the Dahua ECO Partner Program. SPATIAL works with Dahua WizMind cameras (3, 5 and 7 series), NVR network recorders, the DSS Pro platform and Dahua MPS screens for digital signage. It needs no specific models: any camera that exposes counting, demographic and zone events will do. It can also integrate other camera systems with on-board analytics.

  • Dahua WizMind cameras, 3, 5 and 7 series
  • NVR recorders
  • DSS Pro
  • Dahua MPS digital signage

Your data stays yours.

  • Installed in your infrastructure: audience and sales data never leave the corporate perimeter.
  • No video stored or transmitted, no faces saved, nobody recognised.
  • Data aggregated by group, never individual profiles.
  • Access by role and scope: headquarters, area, single site.
  • Encrypted credentials and activity log.
  • Support with privacy paperwork: notices, signage, impact assessment.

Getting started

From demo to network, one step at a time.

  1. 1 Demo

    See SPATIAL with sample data, in your browser, in thirty minutes.

  2. 2 Pilot

    A few sites, a handful of cameras, ninety days: measure before you scale.

  3. 3 Network

    Sites are added one after another, configured and calibrated remotely.

How you pay

An annual subscription per site, with a fee for each connected camera, plus onboarding services. It includes licence, updates and support. Cameras and installation come from your trusted installer: no hardware to buy from us. We build the quote together, on your actual setup.

Request a demo

Frequently asked questions

The questions we hear most often.

Do I need new cameras?

If you already have Dahua WizMind cameras with on-board analytics, often not. Otherwise a few cameras in the right places are enough: entrances, window, tills, key zones. We assess it together, remotely if needed.

Does it only work with Dahua?

Dahua is our reference partner. SPATIAL can integrate other systems that expose counting and demographic events. Tell us about yours.

Where is the data kept?

In your infrastructure: SPATIAL runs on a server or virtual machine in your network. It receives only aggregated events, never video.

How do sales or ticketing data come in?

From your central systems (ERP, data warehouse, ticketing) through a periodic export to a dedicated interface. Nothing changes at the tills.

Can I use SPATIAL for digital signage?

Yes. With screens managed by Dahua MPS, SPATIAL changes the schedule based on the audience present: you prepare a programme for each profile (gender, age group) and it goes on air when that audience is in front of the screen. For other signage systems we assess the integration.

What about the privacy of customers, visitors and staff?

Cameras do not recognise people and do not store faces: the data are counts and groups. We provide the material for notices and impact assessment and point out the obligations towards staff.

How long does it take?

A demo right away. A pilot within a few weeks of camera installation. Roll-out follows the installer's pace.

How much does it cost?

An annual subscription per site and per connected camera, plus onboarding services. No hardware to buy from us. The quote is built on your setup: ask us for a demo.

Which languages?

The interface is in Italian and ready for other languages. Documentation and support in Italian and English.

Contact

Want to see SPATIAL on your own space?

A thirty-minute demo with sample data and your questions. No commitment.

What happens next

  1. 1We reply within one working day.
  2. 2We set up a thirty-minute online demo.
  3. 3We assess spaces, cameras and goals together.

Prefer email?info@spatial-intelligence.it

LMP Smart S.r.l., Via Vincenzo Troya 24, 00135 Rome, Italy

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